January 31, 2024

4 Can’t-Miss Wine Events in Lubbock, Texas

The wide-open plains of West Texas coupled with the dry, arid climate offers the perfect environment for wine grape growing. In fact, Lubbock is the leading producer of wine grapes in Texas with over 90% grown on the Texas High Plains AVA. This offers vino drinkers of all levels a true vine to glass experience. Fill your evenings with tastings from the premier wineries in the region.


With award-winning bottles poured both downtown at McPherson Cellars, and just outside of city limits at Llano Estacado Winery and English Newsom Cellars, kick-off happy hour with Lubbock’s impressive wine scene. 


Throughout the year, visitors will experience the unforgettable taste of the Texas High Plains with every tasting sip, but you’ll want to mark on your calendar for the four can’t-miss events below! From delectable reds, refreshing whites and sweet blends, there is something to satisfy all palates from beginners to experienced wine drinkers.