WELCOME TO LUBBOCK

Though you are still likely to see a cowboy hat or two, you’re also just as likely to see an Armani suit or the red sole flashes of a pair of Louboutins. This touch of modern with classic West Texas friendliness is what makes Lubbock such a unique city.

Today Lubbock is the crossroads of culture in West Texas. It is the hub of art exhibits, award-winning wineries, live music, theatrical performances and more. Thanks to its thriving and increasingly diverse art and culture scene, Lubbock attracts millions of visitors each and every year.

Museums like the Buddy Holly Center and the West Texas Walk of Fame, attract thousands of visitors each year from across the world and are lasting proof of the thriving musical talent developing in Lubbock. The other museums in Lubbock, such as the American Wind Power Museum, the National Ranching Heritage Center, the Museum of Texas Tech University or the Silent Wings Museum, all tell a unique story that grasps the attention of visitors and take you on a journey through history.

With every strum on a guitar and each open mic night, the young musical talent continues to develop in Lubbock. You can check out many of these musical acts within the heartbeat of downtown, the Depot Entertainment District. A different genre or live musical talent can be heard pumping through the speakers of the bars in the District, matched by a huge variety of savory food and drink options. Whether you’re looking for an evening with the family or a late night with friends, the Depot Entertainment District is a must-see.

The wide open space and temperate weather of West Texas also provides the perfect environment for thriving vineyards. From award-winning wine to stunning architecture, you can indulge all your senses during a wine tour of the Llano Estacado Winery, CapRock Winery, McPherson Cellars and others.

Currently, more than 295,999 people call Lubbock home. But in 1890 when two towns, Old Lubbock and Monterey, joined forces and established Lubbock after Tom S. Lubbock, just 50 citizens inhabited the city.

Lubbock was built on a thriving farming industry and made great strides in the cotton industry as well. Today, Lubbock continues to produce two to three million bales of cotton per year, but is known as much more than a farming city.

Lubbock comes from the humble beginnings of tall grasses and roaming buffalo when it was first discovered by the infamous Spanish explorer, Coronado. On his search for the “City of Gold”, he first named the land where Lubbock now sits the Llano Estacado. Lubbock was officially named a city in 1902, which was the same year the first train from Plainview entered the town. Twenty-one years later in 1923, Lubbock citizens fought to win the bid to establish Texas Technological College – now Texas Tech University.

Today, Texas Tech University brings the energy of a young college town into the friendly city of Lubbock. As a member of the Big XII Conference, the school provides ample opportunities to watch great teams compete in football, basketball, volleyball and more.

Aside from being the home of Texas Tech University, Lubbock is famous for the musical acts that hail from the city like Buddy Holly or Waylon Jennings, fine dining, museums, a rich art and culture scene but also for its friendly, hospitable atmosphere. A visit to Lubbock provides all the conveniences and excitement of a city, but with charm of a close-knit town and the neighborly affection of an old friend.

Lubbock County and the City of Lubbock boast an impressive list of historical sites. Read here to find out more from the National Register of Historical Places.