The Blog

Sep 4, 2015

What to Wear on Game Day: Red Raider Edition

If you’ve ever looked around the Jones on game day, not only will you see one of the most spirited crowds in college football, but some seriously fashion-forward fans who take game day attire to a whole new level. With Texas Tech Move-In Weekend still in our rearview and a whole football season ahead, I know many of us are already working on curating the perfect mix of red and black into our closets. If you’re stumped on where to start, here are a few of our favorite ideas for fashionable football wear.

The Staples
Every football season begins with predictions and projections, but there’s one thing we can pretty much guarantee. We’ll be kicking off football season at Red Raider Outfitters, The Matador and Varsity Bookstore to pick up our game day gear. At these Lubbock staples, you’ll find everything you need to be the ultimate super fan from head to toe – literally. Check them out for t-shirts, jerseys, hats, socks, bags, purses and even scarves and gloves for those chilly games later in the season. These retailers may reign supreme when it comes to decking out Texas Tech’s most faithful fans, but they aren’t just a go-to for apparel. Let them help you upgrade your tailgate with tumblers, koozies, sunglasses and coolers.


Shop for School Spirit
If you’re looking for a different way to sport your spirit, our local boutiques are chockfull of red and black attire. When we need to be tailgate fabulous, we’re always in and out of out shops like T.C. Elli’s, Piper, Chrome, The Exchange and SarahBelle’s while subsequently trolling their Instagram feeds for glam game day inspiration.


We know you’re busy getting ready for the first game of the season, but don’t forget to share your best game day looks with us using #LiveLoveLubbock! Happy shopping!