The Blog

Feb 5, 2015
Robert

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Discover A New Take on Men’s Style in Lubbock

When outsiders thinks of West Texan fashion, what likely comes to mind are 10-gallon hats, ponchos, and leather chaps. College get-up isn’t much better with whitewashed Wranglers, fishing shirts, and Polo hats. The truly fashion-savvy Lubbockites know there’s much more than that. Visit Lubbock will help you step your style-game up with these 5 men’s fashion gems (in no particular order).

Malouf’s Fine Apparel
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Maloufs

When first asking about Malouf’s, I was told, “Mr. Malouf has always been a visionary.” This could not be more accurate; Malouf’s has been open since 1949 and has been in the Kingsgate Center since 1987, one of only two locally-owned stores to remain. Malouf’s reputation of excellence has kept them in business all these years.

The store is recognized nationally as part of an exclusive group of stores from larger cities called The Apparel Forum. Mr. John B. Malouf, owner and creator tells me the store’s specialty includes “a tremendous amount of skill in our tailor-shop on items that require adjusting like a suit or a sports coat.” Although Malouf’s is the largest store on our list, they pride themselves on “exceptional expertise in fitting the person who is difficult to fit, at a professional level you don’t get in a department store.”

Chrome

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With Chrome being one of the most modern retailers in Lubbock, you may find it strange to open up with a history lesson, but this place has plenty of it. Before being the location of a premiere shopping oasis, it’s been an art gallery, city club, recording studio to the Dixie Chicks, ballroom, bar, hotel, and the first hospital in Lubbock. The head doctor, who home-delivered Buddy Holly, still comes by to reminiscence.

In our Live Love Lubbock series, Taylor Perio calls Chrome, “Every girl in her 20s’ dreams,” but there is plenty for the fellas too. With a huge selection of t-shirts, outerwear, denim, and accessories including belts, hats, wallets, watches, and backpacks, this is a place where any man can find something interesting to add to his wardrobe. If you can’t find what you’re looking for Chrome will do their best to get it in, and Nick or Savannah will text you personally when it is in.

“Lubbock is growing so much and it’s great to be a destination. You can come in and get your wardrobe, fragrances, candles, and home décor. We’re more than a boutique and we’re not a department store because we don’t have the mentality of one. We’re just Chrome.”

H.G. Thrash Clothier

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H.G. Thrash was just voted KCBD’s Best of the West in Local Men’s Store category. It’s hard to argue when one sees this highly edited collection of special things that can only be found in a store like this.

The store has people that come from all over to this little store in West Texas because they can’t get these products elsewhere. You can’t find their pieces in the big cities, because they are made by those the store has a relationship with, to Mr. Thrash’s specifications. Walking through the store, I was told not only the names of who made the products, but where the skins came from before then. All jewelry is hand-made and one won’t find belt buckles or cufflinks like Thrash’s anywhere else.

Yes, they have brand names that you know and recognize, but they’re not there for their brand name, but because the store likes them. A man can easily find his favorite and unique things here.

Culture Clothing

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Culture Clothing is one of the newer guys on the block, open for three years and growing strong. This resale store is like no other, with an experience all about fashion, art, and community. As such, they take part in every First Friday Art Trail.

Culture clothing offers an eclectic vibe, fun and colorful, bringing a different vibe to shopping then any other place. As an added plus you’re also being socially cautious; 90% of merchandise is recycled and gently used (you’ll find new stuff as well). Instead of plastic bags, your purchases are put in a handmade t-shirt bag. Shawn of Culture Clothing says their main goal is “to treat you right.”

Did you hear yesterday’s news? Culture Clothing is moving locations to Tech Terrace, next to J&B Coffee and Capital Pizza next month! As excited as we are, we’re going to miss having them right next to our office.

Drest By Scott Malouf

Drest 2 The name is not coincidental—Drest is owned by Scott Malouf, son of John B. Malouf, mentioned at the top of our blog. That doesn’t mean you’re getting the same store just down the block.

True, Malouf grew up in the menswear business, now with a great arc of seeing trends over the past four decades, but The store goes beyond selling what’s in today. “We embrace the future. We embrace fashion,” says Malouf, “We’re not a suit store that is rooted in traditional suiting. We are a fashion store for guys who want to learn how to dress and have an aesthetic aspect of life.”

The goal at Drest is to help men interpret what’s modern and something they’ll actually wear and enjoy, an art that most guys don’t come by easy. Their point-of-view is to be ahead of the market, but still rooted in tradition and value, great fit and service.

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